Shawn ButlerJul 14, 20203 min readThe 4 Parts to Getting New ClientsBusiness pushes ahead. Companies are still growing and making new deals that rely on the 4 Cs of business development: Credibility, Capabili
Shawn ButlerFeb 17, 20203 min readSales Funnel 101: Pipeline MathematicsUPDATED 5/8/2020 Nothing in business is guaranteed. But we love, love, LOVE! to find predictability in numbers and metrics. It feels so...
Shawn ButlerSep 5, 20183 min readNewer, Better, Cheaper, and EasierIt’s hard to imagine (at least for me), but Relevant Business Development is coming up on its 10th anniversary!?! I started the company...
Shawn ButlerJun 20, 20183 min readIn the Next 6 MonthsSix months ago you had goals. How are they going? Do you even remember them? I honestly mean it when I say I hope you achieved, and even...
Shawn ButlerOct 24, 20173 min readWhere Will Your Next Customer Come From?stop targeting the vast quantity of people who will never become your customer and stop barraging them with messaging that will never matter